Last articles from Public Relations category on Business Top News

Making "First Contact" with a Client

Mon, 25 Jul 2005 00:00:00 +0100

Making "First Contact" with a Client
The day has arrived! You've started your business and you're about
to discuss a project (or order) with your first client.
So.what do you say?
Forget the fact that you really want or need this client. Forget
that you'd do just about anything to get the job. Remember that you
are now a business. Remember that you are in business to make money
(and, hopefully, a profit).
Don't Be Too Personal
You should definitely be friendly... (Read All)

2.5Mn Converged Devices Units Push GPS Driven European Handheld Markets by 19%

Sat, 18 Mar 2006 00:00:00 +0100

The use of Global positioning system (GPS) receivers has increasingly become affordable to the masses during the last 18 months, as these units are now available for less than $100.

A number of other recently studies conducted, worldwide, also examines the market for GPS integrated circuits (ICs). Though unit growth will be very strong in the GPS market, continued pricing pressure for ICs will temper overall revenue growth to about that of the overall equipment market.

... (Read All)

The 10 Most Common Publicity Mistakes -- Don't Sabotage Your Success!

Wed, 05 Apr 2006 00:00:00 +0100

The number one rule of being successful in the world of publicity (or in just about any other field, for that matter): Don't sabotage your efforts with dumb -- and easily correctable -- mistakes. Here then are the dumb things that publicity seekers do. Avoid them, and you'll be well on your way to scoring great coverage! 1. Thinking Like an Advertiser The more you remind a reporter that you're a commercial entity seeking promotional exposure, the less chance you have. Blatant ad copy, excessive ... (Read All)

Picture it: 5 tips for working with newspaper photographers

Tue, 11 Apr 2006 00:00:00 +0100

Youâve finally convinced an editor that you story is worth telling. And miracle of miracles, she wants art!

After the excitement begins to fade, panic sets in. What will I wear? Where will we take the photos? I look terrible, what if this person doesnât like me?

Good art is a crucial element in an effective news story. Lots of people read newspapers from cover to cover, but many more scan pages for points of interest. Theyâll be drawn in by a photo and caption, then... (Read All)

2.5Mn Converged Devices Units Push GPS Driven European Handheld Markets by 19%

Mon, 17 Apr 2006 00:00:00 +0100

The use of Global positioning system (GPS) receivers has increasingly become affordable to the masses during the last 18 months, as these units are now available for less than $100. A number of other recently studies conducted, worldwide, also examines the market for GPS integrated circuits (ICs). Though unit growth will be very strong in the GPS market, continued pricing pressure for ICs will temper overall revenue growth to about that of the overall equipment market. The latest development and... (Read All)

Tips to Writing a Good Press Release

Mon, 17 Apr 2006 00:00:00 +0100

Distributing a press release to editors and news organizations is only half the battle. Writing a press release that will be published by the media is equally important. Press releases are public relations opportunities. A well written press release, can generate exposure in publications that could be worth thousands in advertising dollars, for a fraction of the cost.

Newsworthy News
Press releases should contain a newsworthy item and be written as an announcement--not advertiseme... (Read All)

Public Relations India

Sat, 10 Jun 2006 00:00:00 +0100

Publlic Relations (PR) in India is a fast growing business. Some say corporates are opting PR instead of advertising increasingly. Most use it as a sales support tool although there are big corporates that recognise the importance of PR in long-term brand building.

There are more than 100 agencies-big ones with 10-15 branches across India like Perfect Relations, Genesis PR, and Vaishnavi, medium size ones with 3-4 branches and smaller city specific PR agencies. Many of these are affiliate... (Read All)

7 Ways to Get Publicity This Summer

Tue, 13 Jun 2006 00:00:00 +0100

7 Ways to Get Publicity This Summer by Leslie Hamp, Certified Marketing Coach & PR Whiz Now is your chance. While the marketing and public relations experts are off enjoying their hard-earned vacations, the media are left scrambling for much needed copy. Plan ahead, and give them what they're looking for! In June, July and August reporters are more accessible and open to creative, fun press releases related to entertainment, lighter business stories, trend pieces, technology news, travel fea... (Read All)

Give a Gift of a Dolphin Figurine

Thu, 13 Jul 2006 00:00:00 +0100

Do you have a collector in the family? If you are like the majority of families someone is an avid collector of some sort. One of our family members collects crystal figurines, one collects Precious Moments figurines and another collects dolphins. My own personal favorite is dolphins. Dolphin figurines come in all sizes and price ranges. The cheapest figurines of dolphins are those made of resin, but they can still look really beautiful. You can also get dolphin figurines made of porcelain... (Read All)

Learn How To Get High PR Links

Thu, 13 Jul 2006 00:00:00 +0100

Learn How To Get High PR Links

In order to rank high in the search engine results (especially on Google) you need a series of elements, such as unique content, freshly updated web pages and, of course, plenty of links from high PR sites. âPRâ actually refers to Googleâs algorithm â Page Rank â used to determine the importance of a web page in relation with the others.

High PR websites are considered by Google to be authority sites and their web pages are often displayed a... (Read All)

The Most Overlooked Free Advertising In The World-Wide Universe

Tue, 18 Jul 2006 00:00:00 +0100

Why would anyone in their right mind pass up an opportunity for free advertising? The answer is, you shouldn't. Never.

That's why you need to learn the careful art of press release writing and submission.

The press release is the perfect tool for free publicity. Most people know that non-profit and community service organizations are capable of getting free publicity by using this tool. But can it be used for businesses that operate for profit? Sure can.

If written the right... (Read All)

The Placement Crash ? The Failure of PR in the Conversation World

Thu, 17 Aug 2006 00:00:00 +0100

The Placement Crash ? The Failure of PR in the Conversation World Traditional public relations yields a common problem called ?Placement Crash,? which is like a sugar crash in business ? something that gives you a brief high, but bottoms out fast and leaves you with nothing. For instance, one big media hit can bring volumes of visitors to your web site -- but did the PR firm, the online communications expert or anyone in the marketing department devise a strategy to leverage that traffic ... (Read All)

Become a Credible Communicator: Make Honesty Your Policy!

Wed, 20 Sep 2006 00:00:00 +0100

When you speak, do people listen? You don't have to be E.F. Hutton to command attention and respect in the workplace. But you do have to be credible.

Credibility in the workplace means believability. Simply put, do people believe what you say? Is your reputation based on a track record of telling the truth? Are your estimates accurate, your forecasts realistic and your word solid? Or are you a big talker, a storyteller or a spin doctor? Strive to be a credible communicator.

The ... (Read All)

FullIdentity.com Storms the ID Card Industry in Their First Quarter

Mon, 06 Nov 2006 00:00:00 +0100
As www.FullIdentity.com nears the end of its first quarter, and it appears they will mark the books with a profit for their first three months of business. FullIdentity.com launched their services on 7/10/2006 and have added over 1,700 new customers since the grand opening. So far these customers have desinged over 9,000 unique ID card templates for industries from childcare to police departments.

What has made their debut so successfull is the new type of services they have introduced to... (Read All)

Why we need to unify our comunications

Mon, 13 Nov 2006 00:00:00 +0100
Unified Communications Has Arrived Communication technology has made vast advances over the last 20 years. These days, most have a home fax machine and a personal cell phone, as well as a personal computer combined with some type of broadband VoIP telephone service. In addition, anyone who runs a business or works in an office has an office phone and fax, and possibly an office cell phone. It's great to have the ability to communicate in many different ways, at home, work and on the go. But ther... (Read All)

ESSENTIAL MEDIA TRAINING

Sun, 17 Dec 2006 00:00:00 +0100
Media Training Media is the fastest and most effective way of getting your message to industry and customers Often handled through the PR stream of media skills; Remember MEDIA HOUSES they are mostly objective and usually have no vested interest than a good story. They do however have the interests of entire industry at their disposal to please customers â so broad interest. Seek icebergs rocks and visible evidence to counter both Focused Media Awareness calls for - Knowledge retention - Messa... (Read All)

ESSENTIAL MEDIA TRAINING

Sun, 17 Dec 2006 00:00:00 +0100
Media Training

Media is the fastest and most effective way of getting your message to industry and customers
Often handled through the PR stream of media skills;

Remember MEDIA HOUSES they are mostly objective and usually have no vested interest than a good story. They do however have the interests of entire industry at their disposal to please customers â so broad interest.

Seek icebergs rocks and visible evidence to counter both
Focused Media Awareness calls f... (Read All)

Philippine call centers and outsourcing

Mon, 15 Jan 2007 00:00:00 +0100
Believe or not, animation outsourcing is one of the subsectors that the Philippines is trying to penetrate and eventually take a big slice from. In fact, animation is one of five subsectors in the outsourcing industry that the Philippine government is heavily promoting overseas because the countryâs leaders believe that the Filipinos have the talent and artistic skills to excel in this market. The other four subsectors the government is pushing for are the call centers, medical transcription, ... (Read All)

Website services

Thu, 18 Jan 2007 00:00:00 +0100
Thank you for visiting www.EquityWork.com: America's Premier Commercial Real Estate Search Portal. Www.EquityWork.com was founded by VisionEquity Media and Technology Partners, a division of AE Holdings Corporation. We are determined to build a premier commercial real estate search portal for brokers and agents. The website EquityWork.com is tailored to the needs of commercial real estate agents and brokers. We are determined to become the best in the industry to provide commercial real estate s... (Read All)

Website services

Thu, 18 Jan 2007 00:00:00 +0100
www.SeeNation.com is a leading Internet press release and articles distribution service. We are grateful for your interest in our services, and we look forward to being a valuable resource for you. Www.seenation.com strives to be a quality resource for both authors, publishers and end users alike. Additionally, www.seenation.com is an online article directory for both publishers and authors. www.seenation.com strives to become a leader in the world of online publishing by providing syndication s... (Read All)

Six Steps To Becoming A Powerful Public Speaker

Thu, 24 Nov 2005 00:00:00 +0100
Public speaking ranks right up there in terms of the things we are afraid to do. Whether its the fear of being watched closely by others, or the insecurity and self-conscious feeling of slipping up during the presentation, these six tips will help you give a polished, professional speech that you (and your audience) can be proud of!

1. Know your audience. This is the single best piece of advice for delivering a presentation. What are there interests? Their backgrounds? Why are they comi... (Read All)

Polling And Campaigning Made Easier Using Online Surveys

Fri, 25 Nov 2005 00:00:00 +0100
Whether campaigning for government, a local chapter or for election to the school council online surveys are the easy and effective election tool that will benefit any campaign. Use surveys to discover more about the electorate, to identifying the issues that really concern them so that each campaign can be tailored to reach the hearts and minds of the voters.

Objective

For any survey it is important to decide from the beginning what the objective of the survey is and when... (Read All)

Profit From Effective Public Speaking

Sun, 27 Nov 2005 00:00:00 +0100
Developing and utilizing presentation skills can result in increased income for you. Here are a few ways that you can turn your public speaking experience into business profits.

1. Free Speeches to Promote Your Business

A lawyer might make a speech to a group of business persons, free of charge, about the advantages of incorporating their businesses. This could result in obtaining new clients. It could also cause existing clients to purchase additional services, such as in... (Read All)

Public Relations

Mon, 19 Feb 2007 00:00:00 +0100
Public relations is the art and science of managing communications between an organization and its key publics to build, manage and sustain its positive image. It comprises of the activities and policies used to create public interest in a product, person, idea, institution, or business establishment. By its attributes, it is committed to promoting particular interests to the public in the most favorable light. Thus, its goal is to create, through the organization of news and advertising, an adv... (Read All)

Empathy 101: Ten Commandments Of Human Relations

Thu, 08 Dec 2005 00:00:00 +0100
These ten commandments of human relations aren't original to me, and I don't know the source. At the same time, they don't go out of style or out of date if you are in business. Everyone in your business must imbue their efforts with these commandments. They are required in every type of relationship be it marketing or selling to clients, providing customer support before or after the sale, working with and negotiating with vendors or your support team and of course internal to your organization... (Read All)

distinctive choice

Wed, 07 Mar 2007 00:00:00 +0100
Distinctive Choice is a online personal development/lifestyle e-service for undergraduates, graduates and professionals. This e-service equips them with knowledge, and skills imperative for personal development in all spheres in their lives. Distinctive Choice services include a graduate toolbox, personal development tools, webdevelopment, web hosting, and much more. Distinctive Choice encourages entrepeneurship and creativity, through probing questions and live free advice through our CHAT FORU... (Read All)

How To Boost Your Bottom Line With Just Two Little Words

Sat, 23 Jul 2005 00:00:00 +0100
I hate to sound like one of those cheesy get-rich-quickcommercials, but this week I am going to let you in on a littlesecret that is so powerful that it will immediately change theway you do business.

In fact, this little secret is so powerful that you will beamazed at its immediate effect on you, your employees, and yourbottom line. This little secret is guaranteed to improve yourrelationship with current customers and if used wisely, can getyou lots of new customers without spendi... (Read All)

Smartgrid2, the deployment of smart grids bpl broadband internet technology in Europe

Wed, 28 Mar 2007 00:00:00 +0100
Smartgrid2: We were right about cable modems and BPL is next Former European cable execs see BPL parallels Firm poised to ease BPLâs entry into Europe Reproduced from the Jan 30 issue of BPL Today with the permission of the publisher, GHI LLC (+1-202-298-8201, www.bpltoday.com). Two former vice presidents of reportedly Europe âs largest triple play firm started a BPL integrator/operator called Smartgrid2. Tom Walsh and Patricia McGrath were executives at UPC Broadband -- now owned by Liberty... (Read All)

California Background Check Procedures

Tue, 10 Apr 2007 00:00:00 +0100
A California background check is carried out by an employer for a number of reasons, though the major reason is probably the increase in the number of negligent hiring lawsuits being brought before the courts. However, employee screening in California has specific restrictions that all employers should be aware of. If an employee harms anybody in some way as result of their employment, and it can be shown that the employer could reasonably have been expected to have foreseen the problem, then th... (Read All)

Generating Buzz: The Benefits Of Public Relations Marketing

Tue, 27 Dec 2005 00:00:00 +0100
Public Relations Marketing Overview

The key to the success of any business lies in having a plan for effective public relations marketing in place. Whether a business is centered around real estate, product sales, service providing or education and training, the benefits of public relations marketing can be clearly identified by increased revenues on the bottom line. Regardless of the quality of the product or service being offered, if people don't know if exists, they won't be ab... (Read All)

Last articles from Public Relations category on Business Top News

Making &#34;First Contact&#34; with a Client

2.5Mn Converged Devices Units Push GPS Driven European Handheld Markets by 19%

The 10 Most Common Publicity Mistakes -- Don&#39;t Sabotage Your Success!

Picture it: 5 tips for working with newspaper photographers

2.5Mn Converged Devices Units Push GPS Driven European Handheld Markets by 19%

Tips to Writing a Good Press Release

Public Relations India

7 Ways to Get Publicity This Summer

Give a Gift of a Dolphin Figurine

Learn How To Get High PR Links

The Most Overlooked Free Advertising In The World-Wide Universe

The Placement Crash ? The Failure of PR in the Conversation World

Become a Credible Communicator: Make Honesty Your Policy!

FullIdentity.com Storms the ID Card Industry in Their First Quarter

Why we need to unify our comunications

ESSENTIAL MEDIA TRAINING

ESSENTIAL MEDIA TRAINING

Philippine call centers and outsourcing

Website services

Website services

Six Steps To Becoming A Powerful Public Speaker

Polling And Campaigning Made Easier Using Online Surveys

Profit From Effective Public Speaking

Public Relations

Empathy 101: Ten Commandments Of Human Relations

distinctive choice

How To Boost Your Bottom Line With Just Two Little Words

Smartgrid2, the deployment of smart grids bpl broadband internet technology in Europe

California Background Check Procedures

Generating Buzz: The Benefits Of Public Relations Marketing

Making "First Contact" with a Client

The 10 Most Common Publicity Mistakes -- Don't Sabotage Your Success!